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CBEF 2022上海國(guó)際跨境電子商務(wù)博覽會(huì)

Shanghai International Cross-border E-commerce Fair 2022

展覽時(shí)間 | Time

2022年05月31日-06月02日

May 31 - June 2, 2022

展覽地點(diǎn) | Venue

國(guó)家會(huì)展中心-上海虹橋

National Exhibition and Convention Center-Shanghai Hongqiao

批準(zhǔn)單位丨Approved by

上海市商務(wù)委員會(huì)

Shanghai Municipal Commission of Commerce

主辦單位丨Hosted by

上海國(guó)際跨境電子商務(wù)博覽會(huì)組委會(huì)

The Organizing Committee of  CEPE

承辦單位丨Organized by

上海高登商業(yè)展覽有限公司

Shanghai Golden Commercial Exhibition Co., Ltd.

協(xié)辦單位|  Co-organized by

亞馬遜、阿里巴巴、全球速賣通、洋蔥、eBay、Wish、Lazada、Shopee、Ueeshop、SHOPLINE

Amazon, Alibaba, Aliexpress, OMALL, eBay, Wish, Lazada, Shopee, Ueeshop, SHOPLINE

聯(lián)系人|contacts：許龍（Xu Long） 195 4270 4198（同微信|WeChat）

展會(huì)概況| Exhibition Background

近年來，全球經(jīng)濟(jì)一體化的深入發(fā)展，以及中國(guó)貿(mào)易自由化與便利化的大力提升，以電子商務(wù)、物流、互聯(lián)網(wǎng)金融融合發(fā)展的跨境電子商務(wù)正以前所未有的速度在全球以及中國(guó)飛速發(fā)展中。在全國(guó)以及全球?qū)嶓w經(jīng)濟(jì)增速逐漸放緩的當(dāng)下，中國(guó)外貿(mào)出口持續(xù)向好。據(jù)相關(guān)數(shù)據(jù)統(tǒng)計(jì)，2020年中國(guó)跨境電商進(jìn)出口1.69萬億元，增長(zhǎng)了31.3%。其中，跨境電商正成為穩(wěn)外貿(mào)、促增長(zhǎng)的重要力量。從全球范圍來看，中國(guó)跨境電商的蓬勃發(fā)展，促使亞太市場(chǎng)占據(jù)了全球電商市場(chǎng)份額的62.6%，進(jìn)一步推動(dòng)了區(qū)域經(jīng)濟(jì)發(fā)展。持續(xù)的疫情，催生了跨境電子商務(wù)的迅猛發(fā)展，也為外貿(mào)企業(yè)提供了新的機(jī)遇和發(fā)展空間。當(dāng)前，跨境電子商務(wù)已成為我國(guó)外貿(mào)行業(yè)的新增長(zhǎng)點(diǎn)和重要驅(qū)動(dòng)力量，推動(dòng)著傳統(tǒng)中小型外貿(mào)企業(yè)的轉(zhuǎn)型升級(jí)，并顛覆、重塑傳統(tǒng)外貿(mào)模式與市場(chǎng)格局，從而加快促進(jìn)“中國(guó)制造”向“中國(guó)創(chuàng)造”的轉(zhuǎn)變，提高我國(guó)外貿(mào)產(chǎn)業(yè)的整體競(jìng)爭(zhēng)力和可持續(xù)發(fā)展。為進(jìn)一步完善跨境電商生態(tài)圈，打造跨境電商集聚區(qū)，提升綜合服務(wù)能力，營(yíng)造良好營(yíng)商環(huán)境。在上級(jí)單位指導(dǎo)下，高登商業(yè)聯(lián)合相關(guān)主管部門共同定于2022年05月31日-06月02日在上海虹橋的國(guó)家會(huì)展中心召開“2022上海國(guó)際跨境電子商務(wù)博覽會(huì)”。展會(huì)規(guī)劃面積為三萬平米，匯聚全球數(shù)千家零售電商、海內(nèi)外知名零售品牌商及代理商、進(jìn)出口貿(mào)易公司、國(guó)內(nèi)主流電商平臺(tái)、國(guó)內(nèi)進(jìn)口跨境電商平臺(tái)、國(guó)際物流，快遞及轉(zhuǎn)運(yùn)公司,跨境支付公司、電商IT基礎(chǔ)設(shè)施及軟件解決方案提供商、數(shù)字營(yíng)銷等行業(yè)專業(yè)人士前來參展參會(huì)。

In recent years, with the in-depth development of global economic integration and the great improvement of the trade facilitation and liberalization of country, cross-border e-commerce combined with e-commerce, logistics and Internet finance has been witnessing a rapid development both in China and in the world at an unprecedented speed. Although the growth rate of the national and global real economy is gradually slowing down, China's foreign trade continued to improve. According to relevant statistics, imports and exports of China’s cross-border e-commerce totaled 1.69 trillion yuan in 2020, up 31.1 percent year-on-year. It is obvious that cross-border e-commerce is becoming an important force for stabilizing foreign trade and promoting growth. From a global perspective, with the prosperous development of China's cross-border e-commerce, the Asia-Pacific market share has accounted for 62.6% in the global market, which has further pushed forward regional economic development. Furthermore, the continuing epidemic has speeded up the process of cross-border e-commerce, provided foreign trade companies with new opportunities and market space. At present, cross-border e-commerce has become a new growth point as well as an important driving force for China’s foreign trade industry. While promoting the transformation and upgrading of traditional small and medium-sized foreign trade enterprises, the traditional foreign trade model and market structure is being subverted and reshaped, so as to devote major effects to the transformation from "Made in China" to "Create in China", and improve the overall competitiveness and sustainable development of foreign trade industry as well. In order to further establish the cross-border e-commerce ecosystem, build cross-border e-commerce clusters, improve comprehensive service capabilities as well as create a good business environment, Shanghai International Cross-border E-commerce Fair 2022, directed by competent authorities and organized by Shanghai Golden Commercial Exhibition Co.,Ltd. together with relevant authorities, It will be held in the National Convention and Exhibition Center from May 31 to June 2, 2022. It is expected that the exhibition area will reach 30,000 square meters, attracting relevant industry professionals from thousands of retail e-commerce companies around the world, well-known retail brands and agency companies at home and abroad, import and export trading companies, domestic mainstream e-commerce platforms, domestic imported cross-border e-commerce platforms, international logistics, express and transshipment companies, cross-border payment companies, E-commerce IT infrastructure and software solution providers, digital marketing and others to participate in the exhibition.

同期活動(dòng)| Concurrent Activities

展會(huì)期間還將舉辦數(shù)場(chǎng)跨境電子商務(wù)領(lǐng)域的論壇活動(dòng)，增強(qiáng)參展商合作交流與協(xié)同創(chuàng)新的機(jī)會(huì)。通過此次展會(huì)為跨境電商產(chǎn)業(yè)鏈企業(yè)提供一個(gè)最全面，最優(yōu)秀，最高效的品牌展示、招商交流及信息交換的全面綜合型平臺(tái)，推動(dòng)數(shù)字經(jīng)濟(jì)在跨境電子商務(wù)領(lǐng)域?qū)嶋H應(yīng)用，促進(jìn)跨境電商企業(yè)快速發(fā)展、集聚發(fā)展。

During the exhibition, there will be a series of activities in the field of cross-border e-commerce to held to offer exhibitors opportunities for cooperation, exchange and collaborative innovation. With the combination of exhibition and events, it aims at providing the most comprehensive and efficient platform for cross-border e-commerce industry chain companies to display brand, invite investment, exchange and communicate, promoting the practical application of the digital economy in the field of cross-border e-commerce, so as to speed up the development of cross-border E-commerce companies with industrial agglomeration.

展出大類 | Major Exhibits

·跨境電商進(jìn)出口品牌和生產(chǎn)廠家展區(qū)：智能科技：3C數(shù)碼（相機(jī)、手機(jī)、電腦等配件）、智能產(chǎn)品、家用電器、辦公室設(shè)備及耗材等；

精品生活：珠寶飾品、汽車用品、服飾服裝、鞋帽箱包、戶外裝備、潮流奢品等；

美妝個(gè)護(hù)：彩妝護(hù)膚、美發(fā)護(hù)發(fā)、發(fā)制品、美容工具、日用清潔、保健用品、醫(yī)療器械、成人用品等；

日用百貨：廚房用品、衛(wèi)浴用品、家紡、家具、工藝品、高檔禮品、家居裝修、寵物用品等；跨境食品：高端進(jìn)出口食品、功能性保健品、有機(jī)食品、酒類、飲品、油類、茶產(chǎn)品、農(nóng)副產(chǎn)品等；

母嬰玩具：母嬰用品、喂養(yǎng)洗護(hù)、嬰幼服裝、童幼用品、童幼玩具等。

防疫物資：口罩、防護(hù)服、醫(yī)用手套、消毒液、護(hù)目鏡、面罩、測(cè)溫儀、呼吸機(jī)等。

·跨境平臺(tái)展區(qū)：跨境電商B2B、B2C、C2C平臺(tái)，海內(nèi)外零售電商、進(jìn)出口貿(mào)易公司、國(guó)內(nèi)主流電商平臺(tái)、國(guó)內(nèi)進(jìn)口跨境電商平臺(tái)等跨境服務(wù)商展區(qū)：跨境電商物流：倉儲(chǔ)物流、貨運(yùn)代理、速遞、轉(zhuǎn)運(yùn)、海外倉、關(guān)務(wù)代理、供應(yīng)鏈管理、智能終端、智能倉儲(chǔ)、物流包裝、條碼標(biāo)簽、搬運(yùn)等。

金融/支付類：跨境支付公司、銀行、供應(yīng)鏈金融、小額貸款、融資結(jié)算、信用卡服務(wù)、互聯(lián)網(wǎng)支付、電子貨幣、電子支付、移動(dòng)支付運(yùn)營(yíng)商、互聯(lián)網(wǎng)增值服務(wù)；

·跨境電商園區(qū)與城市館：跨境電商示范城市/區(qū)縣、跨境電商園區(qū)、基地等形象展示、社區(qū)電商、微商城、農(nóng)村電子商務(wù)等。新零售展區(qū)：體驗(yàn)館、社交電商、實(shí)體零售、網(wǎng)絡(luò)零售、商業(yè)設(shè)計(jì)、系統(tǒng)軟件、設(shè)備、收銀系統(tǒng)、掃描系統(tǒng)、移動(dòng)業(yè)務(wù)等。

·跨境監(jiān)管與裝備技術(shù)展區(qū)（對(duì)口海關(guān)科技、口岸監(jiān)管、特殊區(qū)域監(jiān)管、海關(guān)商檢等業(yè)務(wù)口）：

安檢系統(tǒng)與設(shè)備：自助通關(guān)一體機(jī)，數(shù)字標(biāo)牌及視頻視訊技術(shù)，圖像識(shí)別技術(shù)，集裝箱檢查系統(tǒng)及設(shè)備、X射線探測(cè)器，非侵入式查驗(yàn)設(shè)備；網(wǎng)絡(luò)化、智能化、信息化的監(jiān)管場(chǎng)所卡口控制及聯(lián)網(wǎng)管理系統(tǒng)，衛(wèi)星定位系統(tǒng)，電子關(guān)鎖、電子標(biāo)簽、電子掃描檢查設(shè)備，電子地磅、電子閘門、電子車牌，船舶監(jiān)管、物流監(jiān)控系統(tǒng)；

·通關(guān)信息技術(shù)：5G技術(shù)應(yīng)用、通關(guān)作業(yè)系統(tǒng)、移動(dòng)辦公系統(tǒng)、移動(dòng)會(huì)議系統(tǒng)、云支付、知識(shí)產(chǎn)權(quán)查驗(yàn)保護(hù)系統(tǒng)、海關(guān)移動(dòng)智能單兵系統(tǒng)、機(jī)檢查驗(yàn)、集中審圖、智能審圖、智能化機(jī)檢圖像分析系統(tǒng)物流數(shù)據(jù)聯(lián)網(wǎng)判別與自動(dòng)處理系統(tǒng)及設(shè)備；

·電子政務(wù)系統(tǒng)：港口物流智能化管理系統(tǒng)、危險(xiǎn)貨物智能管理系統(tǒng)、港口客戶管理系統(tǒng)、港口生產(chǎn)管理系統(tǒng)、港口運(yùn)營(yíng)服務(wù)系統(tǒng)、智慧口岸管理系統(tǒng)、海關(guān)執(zhí)法系統(tǒng)、業(yè)務(wù)監(jiān)控和輔助決策數(shù)字化的信息系統(tǒng)（風(fēng)險(xiǎn)管理平臺(tái)、海關(guān)政務(wù)信息化建設(shè)、關(guān)稅分析監(jiān)控系統(tǒng)、海關(guān)執(zhí)法評(píng)估系統(tǒng)）、港口物流企業(yè)產(chǎn)品信息備案系統(tǒng)、網(wǎng)絡(luò)系統(tǒng)安全系統(tǒng)、數(shù)據(jù)庫及風(fēng)險(xiǎn)管理系統(tǒng)和其他職能管理系統(tǒng)等。

·供應(yīng)鏈管理：現(xiàn)代倉儲(chǔ)物流系統(tǒng)及設(shè)備，自動(dòng)化碼頭智能調(diào)度控制系統(tǒng)，跨境電商平臺(tái)建設(shè)、外貿(mào)綜合服務(wù)平臺(tái)建設(shè)、區(qū)塊鏈技術(shù)、電子簽章認(rèn)證技術(shù)、交通運(yùn)輸優(yōu)化、冷鏈物流規(guī)劃等一體化方案,碼頭和倉庫的設(shè)計(jì)與建造服務(wù),貨物專用運(yùn)輸、快遞快件服務(wù),相關(guān)的包裝、租賃、保險(xiǎn)、咨詢等。

·安防技防：有線/無線視頻監(jiān)控系統(tǒng)、大型活動(dòng)項(xiàng)目保安及人流管理、各種周界預(yù)警系統(tǒng)、出入口控制系統(tǒng)、道路交通管理系統(tǒng)、安防報(bào)警系統(tǒng)、防爆安檢系統(tǒng)、建筑智能化樓宇對(duì)講系統(tǒng)、大屏顯示系統(tǒng)、防偽技術(shù)設(shè)備及軟件、危險(xiǎn)品保險(xiǎn)柜、槍柜等。

·檢驗(yàn)檢測(cè)：微生物檢測(cè)、理化分析、重金屬檢測(cè)、添加劑檢測(cè)、農(nóng)/獸藥殘留檢測(cè)、真菌毒素檢測(cè)、環(huán)境污染物檢測(cè)等檢測(cè)儀器設(shè)備等；追溯系統(tǒng)、數(shù)據(jù)采集、RFID技術(shù)、射頻技術(shù)、掃描噴碼技術(shù)、溫濕度監(jiān)控、移動(dòng)終端、自動(dòng)識(shí)別技術(shù)、標(biāo)簽及生產(chǎn)設(shè)備、傳感器、噴碼機(jī)等食品安全解決方案等；樣品前處理設(shè)備、環(huán)冷卻裝置、氣體發(fā)生器、實(shí)驗(yàn)室設(shè)計(jì)、實(shí)驗(yàn)室信息管理系統(tǒng)、分析測(cè)試服務(wù)等實(shí)驗(yàn)室設(shè)計(jì)及服務(wù)等。

·其他：供應(yīng)鏈服務(wù)商、代運(yùn)營(yíng)、培尋、知識(shí)產(chǎn)權(quán)、商標(biāo)注冊(cè)等。

·Cross-border e-commerce import and export brands and manufacturers exhibition area: 3C digital (cameras, mobile phones, computers and other accessories), smart products, household appliances, office equipment and supplies, etc.

Trendy life: jewelry, auto supplies, apparel and accessories, shoes, hats and bags, outdoor equipment, trendy luxury products, etc.

Beauty and personal care: color cosmetics, skin care, hair care, hair products, beauty tools, daily cleaning, health care products, medical equipment, adult products, etc.

Daily necessities: kitchen supplies, toiletries, home textiles, furniture, handicrafts, high-end gifts, home decoration, pet supplies, etc.

Cross-border food: high-end import and export food, functional health care products, organic food, alcohol, beverages, oil, tea products, agricultural and sideline products, etc.

Mother and child toys: mother and child supplies, feeding and care, baby clothing, children's toys, children's toys, etc.

Epidemic prevention materials: masks, protective clothing, medical gloves, disinfectant, goggles, face masks, thermometers, ventilators, etc.

·Cross-border platform exhibition area: cross-border e-commerce B2B, B2C, C2C platform, retail e-commerce at home and abroad, import and export trading companies, domestic mainstream e-commerce platform, domestic import cross-border e-commerce platform. Cross-border service provider exhibition area: cross-border e-commerce logistics: warehousing logistics, freight forwarding, courier, transshipment, overseas warehouse, customs agents, supply chain management, intelligent terminals, intelligent warehousing, logistics packaging, bar code labels, handling and so on.

Finance/payment categories: cross-border payment companies, banks, supply chain finance, micro-credit, financing settlement, credit card services, Internet payment, e-money, electronic payment, mobile payment operators, Internet value-added services, etc.

·Cross-border e-commerce parks and city pavilions: cross-border e-commerce demonstration cities/districts and counties, cross-border e-commerce parks, bases and other image display, community e-commerce, micro malls, rural e-commerce, etc. New Retail Area: experience hall, social e-commerce, physical retail, network retail, business design, system software, equipment, cashier systems, scanning systems, mobile services, etc.

·Cross-border regulation and equipment technology exhibition area (customs technology, port regulation, special area regulation, customs commodity inspection and other service ports): security inspection system and equipment: self-service customs clearance machine, digital signage and video technology, image recognition technology, container inspection system and equipment, X-ray detector, non-intrusive inspection equipment, surveillance bayonet system and network management system with intelligence and information characteristics, satellite positioning system, electronic lock, electronic label, electronic scanning inspection equipment, electronic platform scale, electronic gate, electronic license plate, ship regulation, logistics monitoring system, etc.

·Customs clearance information technology: 5G technology application, customs clearance operation system, mobile office system, mobile conference system, cloud payment, intellectual property inspection and protection system, customs mobile intelligent individual soldier system, machine inspection, centralized drawing review, intelligent drawing review, and intelligence machine inspection image analysis system logistics data network identification and automatic processing system and equipment, etc.

·E-government system: Port logistics intelligent management system, dangerous goods intelligent management system, port customer management system, port production management system, port operation service system, smart port management system, customs law enforcement system, business monitoring and decision-making digital information system (risk management platform, customs government affairs information construction, tariff analysis and monitoring system, customs law enforcement evaluation system), product information filing system for port logistics enterprise, network system security system, database and risk management system and other functional management systems, etc.

·Supply chain management: modern warehousing & logistics systems and equipment, automated terminal intelligent dispatch control system, cross-border e-commerce platform construction, foreign trade comprehensive service platform construction, blockchain technology, electronic signature certification technology, transportation optimization, cold chain logistics planning and other integrated solutions, design and construction services of docks & warehouses, special cargo transportation, express services, and related packaging, leasing, insurance, consulting, etc.

·Safety prevention and technical prevention: wired/wireless video monitoring system, security of major events and people flow management, various  perimeter alarm system, entrance and exit control systems, traffic management systems, security alarm systems, explosion-proof security inspection systems, intelligent building talking system, large-screen display system, anti-counterfeiting technology equipment and software, dangerous goods safe, gun cabinet, etc.

·Inspection and testing: testing equipment including microbiological testing, physical and chemical analysis, heavy metal testing, additive testing, agricultural/veterinary drug residue testing, mycotoxin testing, environmental pollutant testing and others, traceability system, data collection, RFID technology, radio frequency technology, scanning and coding technology, temperature and humidity monitoring, mobile terminals, automatic identification technology, labels and production equipment, sensors, inkjet printers and other food safety solutions, sample pre-processing equipment, ring cooling devices, gas generators, laboratory design, laboratory information management systems, analysis and testing services, etc.

·Other: supply chain service providers, operations, search, intellectual property rights, trademark registration, etc.

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上海國(guó)際跨境電子商務(wù)博覽會(huì)組委會(huì)

Organizing Committee of Shanghai International Cross Border e-commerce Expo

聯(lián)系人|contacts：許龍（Xu Long） 195 4270 4198（同微信|WeChat）

E-mail: 396577353@qq.com